Bring your own device (“BYOD”) continues to be a growing trend in the business world.
Despite the potential risks of BYOD, allowing employees to utilize personal smartphones for work can often represent a substantial net benefit for organizations of all sizes and industries. Reduced hardware costs, elevated levels of productivity, and enhanced workforce satisfaction are common outcomes of a well-executed corporate BYOD program.
Of the many factors that influence the success (or failure) of a BYOD program, companies sometimes forget to consider one of the most important elements: the perspective of their employees.
Let’s explore BYOD from an employee’s perspective.
Employees Love the Idea of BYOD
Imagine that you’re a sales rep for a mid-size technology company. You spend most of your day meeting with prospective clients, overcoming objectives, and answering questions. Being able to bring your own device is tremendously helpful for several reasons:
- You already know the most efficient way to use that particular make and model.
- You’re very familiar with the operating system, apps, and user interface.
- You know where data is stored and how to quickly access it.
In short, BYOD makes you a better sales rep. Instead of learning a new operating system and juggling multiple devices, you can spend more time engaging clients and converting opportunities to closed deals.
What Employees Don’t Want
Unfortunately, BYOD programs rarely live up to employee expectations. Why?
In an effort to protect corporate data and reduce the risk of information loss, companies often implement restrictive BYOD policies and complex MDM (mobile device management) solutions that add unnecessary red tape and inhibit employee productivity. In addition, some companies go one step further by:
- Monitoring employee usage of personal devices
- Restricting access to certain apps, content, and data
- Installing battery-draining software on end user devices
- Constantly prompting employees to re-authenticate
- Requiring employees to sign incomprehensible waivers
- Wiping employee devices for any reason
Simply put, employees don’t want to give up control over their devices. They don’t want to give up their privacy, either.
What Employees Do Want
So, what do employees expect from a corporate BYOD program? Here are a few ideas to consider:
Access to Corporate Data (without the Hassle): Employees want on-demand access to enterprise data, on their terms. The easier it is for employees to access corporate data, the more likely it is that they’ll actually use it.
Total Privacy: Employees want to feel secure in knowing that their personal browsing history, device activity, data, photos, and other information are not being monitored or tracked (or subject to deletion by the company).
Device Mobility: Phone and tablet manufacturers release new models multiple times per year. Employees should be able to upgrade devices without experiencing long delays from their corporate IT department.
Less Friction: As we’ve discussed, one of the driving forces behind BYOD is productivity. The best corporate BYOD programs leverage technology that overcomes bottlenecks and empowers end users—instead of creating new challenges.
In summary, employees want more data, more efficiency, and less red tape. They want to use their mobile devices to get more done without compromising their privacy or control.
Give Employees What They Want
Does your company need a better bring your own device solution?
Perhaps it’s time to give Hypori a try. Hypori is a virtual mobile infrastructure that makes life easier and more enjoyable for employees. Hypori VMI delivers a virtual and physical separation between enterprise data and employee devices, ensuring total privacy, preserving device mobility, and reducing red tape.
Request a 14-day trial of Hypori.